The thing about the banner ads is that people try their best to ignore them—the more actively they try to distract me from what I came to the page for, the more I resist. Whereas, newspaper ads are less interruptive and therefore received as more informative.
rshive over 11 years ago
Those days were only about 10 years ago. Time (and hair) moves fast.
Ceceee over 11 years ago
The thing about the banner ads is that people try their best to ignore them—the more actively they try to distract me from what I came to the page for, the more I resist. Whereas, newspaper ads are less interruptive and therefore received as more informative.