Rudy Park by Darrin Bell and Theron Heir for July 25, 2006
Transcript:
"My latest invention is genius. It's an affinity card for our best customers." "That's not a new idea. Airlines, rental car agencies, hotels... they all have loyalty programs where you can earn discounts and special treatment." "Spare me. Ours has a way better name: the Cafe Exclusive VIP Premier Executive Best Customer Reward Program." "And we don't trouble customers with confusing discounts and benefits." "All hail the VIP Premier Cheapskate."