Claire’s question isn’t so bad… Even reminding customers to be careful, won’t guarantee that they won’t lose them, and at the same time, making the customer THINK the shop does care…
50% of the time I use gift cards. It depends on “what and where” the gift cards are for. If it is for restaurants, it will never be used. If it is for department stores that have online order/purchase, YES!
A Common 'tator about 2 years ago
Claire’s question isn’t so bad… Even reminding customers to be careful, won’t guarantee that they won’t lose them, and at the same time, making the customer THINK the shop does care…
kaylin about 2 years ago
50% of the time I use gift cards. It depends on “what and where” the gift cards are for. If it is for restaurants, it will never be used. If it is for department stores that have online order/purchase, YES!
RadioDial Premium Member about 2 years ago
Actually studies show the revenue stream mostly comes from the recipient will buy more than the value of the gift card. So Claire is correct.