Brewster Rockit by Tim Rickard for June 18, 2022

Walmart had to remove the My Pillow guy products from the As Seen on TV section since he isn’t anymore.

Why is “as seen on TV” an endorsement?

Should be good for a few more suckers netted.

And, of course, his target audience knows the news is all fake – so they’ll assume the app must be good because the news says it’s bad.

Hollywood approach? Even bad news is good news, because it gets you name recognition and bad news travels faster than good news. Product recognition and 100 thousand people (idiots) will buy it, use it, just to see if it’s as bad as they say it is. The media and advertisers knows what sells.

Wait! There’s more! If you order now we will add in a set of Ginzu knives for free!

In these times? When google and amazon are selling every conceivable detail of your existence to anyone and everyone for less than a pack of gum costs?? Your app will sale.

Could Dr. Mel get his app past Apple’s new privacy rules ?

Second one free. Just pay a separate fee.

There’s an “As Seen On TV” store in a mall not far from me. They have hundreds of things you see on the late night commercials.

There was a time when that would have been a positive endorsement.

“60 Minutes” is usually not a good one for referrals. :)

Good campaign strategy

They also have the ‘bad drug’ ads on TV.

As P.T. Barnum liked to say, “There is no such thing as bad publicity”.

Opus would buy several gross.

He puts the “mad” in Mad scientist.

Mell find a celebrity endorser…first in line for the interview the Ferengi